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The beauty industry is on a major high and now, e.l.f. Cosmetics’ cannabis collection is joining the cipher. Everything from eyeshadow palettes to luxury moisturizers is being infused with varieties of cannabis sativa that have little or no THC content; hemp being the most popular. To some, the movement is nothing more than a gimmicky marketing tactic. However, ongoing studies are showing the antibacterial and anti-inflammatory benefits of cannabinoids to the skin, making it a possible treatment for acne, eczema, dermatitis and more.
e.l.f. Cosmetics holds a special place in my heart as an affordable brand I can always count on to deliver quality while staying on top of the trends I want to try. The latest addition is the Hemp-Derived Cannabis collection featuring four new skincare and skin prep products, all of which are infused with hemp seed oil. Admittedly, my current routine is hella strict, but I couldn’t pass on this one, especially since most cannabis-infused skincare products are pricy.
I’ve morphed into somewhat of a skincare snob since enlisting the help of a dermatologist six months ago. For the most part, I’ve depended on luxe (but highly recommended) products to get my acne under control. But now that my complexion is in tip-top shape, I’m more than comfortable with test-driving some newness, including this drugstore line. With that being said…
Happy Hydration Cream
Of all the products in my current routine, moisturizer is what I’m most picky about. Second only to my topical acne prescriptions, it’s the most important product to help me maintain balance in my skin, so I was a bit nervous to try the Happy Hydration Cream ($12). Even with the current temperatures in NYC hitting as low as 30 degrees, my skin is quite oily in most places. However, my skin is also a bit dehydrated due to the weather, retinoids and an inability to keep up with my water intake (working on that).
I’m happy to report that this moisturizer instantly made my skin feel high-drated (see what I did there?), soft and supple. It also absorbed pretty quickly even on occasions where I admittedly used more moisturizer than I needed. A little goes a long way with this stuff.